Friendraising Before Fundraising: Building Trust with Funders

CEUS: Prevention, CHES
Hours: 3
Domains: PS2: Administration & Consultation

Description: Collaborating effectively with funders is a critical step on your journey from having programmatic and organizational aspirations to achieving real results. Getting to know a funder helps you as a prospective recipient of funds to understand their mission, goals, and purpose for giving. This provides an opportunity for the prospective funder to get to know you and your organization's work, to get them to start believing in the work you do, and to turn them into champions of your prevention services and your entire organization. This “friend-building” process is critical to any long-term fundraising strategy. This session will help intermediate prevention professionals better understand the perspectives of funders, as well as provide you with proactive strategies that will help you build long lasting funder relationships.

Learning Objectives:

1. Describe how to maximize the funder-grantee relationship.
2. Explain how to use persuasive communication skills that generate likeability.
3. Define the various and most effective ways to approach funders.

Presenter: Andrea Hoff & Katie Wolf